#ROP-0088Re-order ParagraphsCore & AcademicMedium
Digital Marketing
Official Question Material
Prep: Varies
Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing. | Digital marketing is the component of marketing that uses the internet and online-based digital technologies to promote products and services. | The extension to non-Internet channels differentiates digital marketing from online advertising. | Digital marketing extends to non-Internet channels that provide digital media, such as television and mobile phones.
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