Spotify

When Daniel was 13 around 1994, he had recognized the potential of creating websites for the fledgling internet. So he started a small home business, making websites for clients. He charged his first client a hundred dollars, but then charged the next client two hundred dollars. The price was still below the industry average. So as demand for internet websites began to explode, soon Daniel could charge five thousand dollars per website. To help expand the business, Daniel recruited students from his computing class. He successfully bribed them with the promise of video games. His earnings would eventually reach 50,000 dollars per month. And by age 18, he was managing a team of 25. His parents only noticed his earnings when he started bringing home those large TVs. As time progressed, the internet began to see the growth of downloading music illegally. Since then, the world has changed for the Goliaths of the record industry, Sony, Universal and others. The record companies say they will lose billions in sales because fans are getting their music for free. And they want banning stopped. Observing the trend, Daniel realized something. Later in an interview, he states his realization. Quote: You can never legislate away piracy. Laws can definitely help, but it doesn't take away the problem. The only way to solve the problem was to create a service that's better than piracy and at the same time compensates the music industry. This idea was the basis for Spotify.